Investor Overview
Duluth Trading is a growing lifestyle brand for the Modern, Self-Reliant American.
Based in Mt. Horeb, Wisconsin, we offer high quality, solution-based casual wear, workwear and accessories for men and women who lead a hands-on lifestyle and who value a job well-done. We provide our customers an engaging and entertaining experience. Our marketing incorporates humor and storytelling that convey the uniqueness of our products in a distinctive, fun way, and are available through our content-rich website, catalogs, and “store like no other” retail locations. We are committed to outstanding customer service backed by our “No Bull Guarantee."
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Our story began in Duluth in 1989, when two tradesmen saw guys lugging tools to the job site in all kinds of strange containers, and thought, "There's got to be a better way." So they invented the Bucket Boss®. We carry on their ingenious traditions today with gear that solves problems for working people. Click here for more scoop on our company history, grizzled field testers and the like.