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July 31, 2016

January 31, 2016

(in thousands)

Interest rate swap

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Document and Entity Information - shares	6 Months Ended
Document and Entity Information - shares	Jul. 31, 2016	Sep. 06, 2016
Document Information [Line Items]
Document Type	10-Q
Amendment Flag	false
Document Period End Date	Jul. 31, 2016
Document Fiscal Year Focus	2016
Document Fiscal Period Focus	Q2
Entity Registrant Name	DULUTH HOLDINGS INC.
Entity Central Index Key	0001649744
Current Fiscal Year End Date	--01-29
Entity Filer Category	Non-accelerated Filer
Class A common stock [Member]
Document Information [Line Items]
Entity Common Stock, Shares Outstanding		3,364,200
Class B common stock [Member]
Document Information [Line Items]
Entity Common Stock, Shares Outstanding		29,011,556

Condensed Consolidated Balance Sheets - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016
Current Assets:
Cash	$ 23,302	$ 37,873
Accounts receivable	44	20
Other receivables	401	76
Inventory, less reserve for excess and obsolete items of $1,550 and $1,404, respectively	66,919	55,303
Prepaid expenses	3,774	3,683
Deferred catalog costs	1,411	1,435
Total current assets	95,851	98,390
Property and equipment, net	35,926	21,529
Restricted cash	774
Deferred tax assets	197
Goodwill	402	402
Other assets, net	292	299
Total assets	133,442	120,620
Current liabilities:
Trade accounts payable	17,994	10,611
Income taxes payable	314	1,308
Current maturities of long-term debt	4,132	722
Accrued expenses: Salaries and benefits	1,390	3,649
Accrued expenses: Deferred revenue	3,341	2,744
Accrued expenses: Freight	769	2,089
Accrued expenses: Product returns	775	1,244
Accrued expenses: Other	4,861	2,323
Total current liabilities	33,576	24,690
Long-term debt, less current maturities	747	4,301
Deferred rent obligations, less current maturities	1,202	1,112
Deferred tax liabilities		31
Total liabilities	35,525	30,134
Commitments and contingencies
Stockholders’ equity:
Preferred stock, no par value; 10,000 shares authorized; no shares issued or outstanding as of July 31, 2016 and January 31, 2016
Capital stock	85,837	85,389
Retained earnings	10,278	3,443
Accumulated other comprehensive loss	(15)	(27)
Total shareholders' equity of Duluth Holdings Inc.	96,100	88,805
Noncontrolling interest	1,817	1,681
Total shareholders' equity	97,917	90,486
Total liabilities and shareholders' equity	133,442	120,620
Class A common stock [Member]
Stockholders’ equity:
Common stock
Class B common stock [Member]
Stockholders’ equity:
Common stock

Condensed Consolidated Balance Sheets (Parenthetical) - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016
Reserve for excess and obsolete items	$ 1,550	$ 1,404
Preferred stock, par value	$ 0	$ 0
Preferred stock, shares authorized	10,000,000	10,000,000
Preferred stock, shares issued	0	0
Preferred stock, shares outstanding	0	0
Class A common stock [Member]
Common stock, par value	$ 0	$ 0
Common stock, shares authorized	10,000,000	10,000,000
Common stock, shares issued	3,364,000	3,364,000
Common stock, shares outstanding	3,364,000	3,364,000
Class B common stock [Member]
Common stock, par value	$ 0	$ 0
Common stock, shares authorized	200,000,000	200,000,000
Common stock, shares issued	29,005,000	28,952,000
Common stock, shares outstanding	29,005,000	28,952,000

Condensed Consolidated Statements of Operations - USD ($) shares in Thousands, $ in Thousands	3 Months Ended		6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015	Jul. 31, 2016	Aug. 02, 2015
Net sales	$ 65,823	$ 51,677	$ 134,455	$ 108,484
Cost of goods sold	26,901	21,215	55,842	45,359
Gross profit	38,922	30,462	78,613	63,125
Selling, general and administrative expenses	32,936	24,707	67,286	54,616
Operating income	5,986	5,755	11,327	8,509
Interest expense	37	60	75	112
Other income, net	60	26	130	75
Income before income taxes	6,009	5,721	11,382	8,472
Income tax expense	2,325		4,386
Net Income	3,684	5,721	6,996	8,472
Less: Net income attributable to noncontrolling interest	65	22	136	82
Net income attributable to controlling interest	$ 3,619	$ 5,699	$ 6,860	$ 8,390
Weighted average shares of common stock outstanding, Basic	31,520	23,815	31,520	23,815
Net income per share attributable to controlling interest, Basic	$ 0.11	$ 0.24	$ 0.22	$ 0.35
Weighted average diluted shares outstanding, Diluted	32,263	23,970	32,265	24,260
Net income per share attributable to controlling interest, Diluted	$ 0.11	$ 0.24	$ 0.21	$ 0.35
Pro forma net income information [Member]
Income before income taxes		$ 5,699		$ 8,390
Income tax expense		2,280		3,356
Net income attributable to controlling interest		$ 3,419		$ 5,034
Net income per share attributable to controlling interest, Basic		$ 0.14		$ 0.21
Net income per share attributable to controlling interest, Diluted		$ 0.14		$ 0.21

Condensed Consolidated Statements of Comprehensive Income - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015	Jul. 31, 2016	Aug. 02, 2015
Condensed Consolidated Statements of Comprehensive Income [Abstract]
Net income	$ 3,684	$ 5,721	$ 6,996	$ 8,472
Other comprehensive income
Change in value of interest rate swap agreement	6	1	12	10
Comprehensive income	3,690	5,722	7,008	8,482
Comprehensive income attributable to noncontrolling interest	65	22	136	82
Comprehensive income attributable to controlling interest	$ 3,625	$ 5,700	$ 6,872	$ 8,400

Condensed Consolidated Statement of Shareholders’ Equity - 6 months ended Jul. 31, 2016 - USD ($) shares in Thousands, $ in Thousands	Capital stock [Member]	Retained earnings [Member]	Accumulated other comprehensive loss [Member]	Noncontrolling interest in variable interest entities [Member]	Total
Beginning Balance at Jan. 31, 2016	$ 85,389	$ 3,443	$ (27)	$ 1,681	$ 90,486
Beginning balance (in shares) at Jan. 31, 2016	32,316
Issuance of common stock, shares	53
Amortization of stock-based compensation	$ 448	167			615
Distributions		(192)			(192)
Net income		6,860		136	6,996
Other comprehensive income from change in value of interest rate swap agreement			12		12
Ending balance (in shares) at Jul. 31, 2016	32,369
Ending balance at Jul. 31, 2016	$ 85,837	$ 10,278	$ (15)	$ 1,817	$ 97,917

Condensed Consolidated Statements of Cash Flows - USD ($) $ in Thousands	6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015
Cash flows from operating activities:
Net income	$ 6,996	$ 8,472
Adjustments to reconcile net income to net cash provided by (used in) operating activities:
Depreciation and amortization	1,951	1,174
Amortization of stock-based compensation	615	332
Deferred income taxes	(228)
Changes in operating assets and liabilities:
Accounts receivable	(24)	(4)
Other receivables	(325)	(186)
Inventory	(10,855)	(6,124)
Prepaid expense	(12)	(797)
Deferred catalog costs	1,067	(37)
Trade accounts payable	5,641	584
Income taxes payable	(994)
Accrued expenses and deferred rent obligations	(2,760)	(4,462)
Net cash provided by (used in) operating activities	1,072	(1,048)
Cash flows from investing activities:
Purchases of property and equipment	(14,513)	(3,842)
Change in restricted cash	(774)
Purchases of other assets	(20)	(15)
Net cash used in investing activities	(15,307)	(3,857)
Cash flows from financing activities:
Proceeds from line of credit		34,086
Payments on line of credit		(28,160)
Proceeds from long term debt		800
Payments on long term debt	(135)	(468)
Payments on capital lease obligations	(9)	(251)
Change in bank overdrafts		964
Distributions to shareholders	(192)	(9,915)
Capital contributions to variable interest entities		344
Other		(10)
Net cash used in financing activities	(336)	(2,610)
Decrease in cash	(14,571)	(7,515)
Cash at beginning of period	37,873	7,881
Cash at end of period	23,302	366
Supplemental disclosure of cash flow information
Interest paid	75	$ 111
Income taxes paid	$ 5,544

Nature of Operations and Basis of Presentation	6 Months Ended
Nature of Operations and Basis of Presentation	Jul. 31, 2016
Nature of Operations and Basis of Presentation [Abstract]
Nature of Operations and Basis of Presentation	1. NATURE OF OPERATIONS AND BASIS OF PRESENTATION A. Nature of Operations Duluth Holdings Inc. (“Duluth Trading” or the “Company”), a Wisconsin corporation, is a lifestyle brand of men’s and women’s casual wear, workwear and accessories sold exclusively through the Company’s own direct and retail channels. The direct segment, consisting of the Company’s website and catalogs, offers products nationwide. In 2010, the Company added retail to its omni-channel platform with the opening of its first store. Since then, Duluth Trading has expanded its retail presence, and as of July 31, 2016, the Company operated nine retail stores and two outlet stores across South Dakota, Minnesota, Iowa, Nebraska and Wisconsin. The Company’s products are marketed under the Duluth Trading brand, with the majority of products being exclusively developed and sold as Duluth Trading branded merchandise. The Company has two classes of authorized common stock: Class A common stock and Class B common stock. The rights of holders of Class A common stock and Class B common stock are identical, except for voting and conversion rights. Each share of Class A common stock is entitled to ten votes per share and is convertible at any time into one share of Class B common stock. Each share of Class B common stock is entitled to one vote per share. The Company’s Class B common stock trades on the NASDAQ Global Select Market under the symbol “DLTH.” On November 25, 2015, the Company converted from an “S” corporation to a “C” corporation for federal income tax purposes under Section 1362 of the Internal Revenue Code, as amended (the “Code”), and the Company completed its initial public offering (“IPO”). Refer to the Company’s consolidated financial statements and notes included in the Company’s annual report on Form 10-K for the fiscal year ended January 31, 2016, for additional information related to the Company’s IPO. During the first quarter of fiscal 2016, the Company paid the remaining $0.2 million balance of its final “S” corporation distribution, which resulted in a total final distribution of $46.6 million from the termination of the Company’s “S” corporation status. B. Basis of Presentation The condensed consolidated financial statements are prepared in accordance with U.S. Generally Accepted Accounting Principles (“U.S. GAAP”). The accompanying condensed consolidated financial statements include the accounts of the parent, Duluth Holdings Inc., and its wholly-owned subsidiary, Duluth Trading Company, LLC. The Company also consolidates Schlecht Retail Ventures LLC (“SRV”) as a variable interest entity (see Note 4 “Variable Interest Entities”). All intercompany balances and transactions have been eliminated. The Company’s fiscal year ends on the Sunday nearest to January 31 of the following year. Fiscal 2016 is a 52-week period and ends on January 29, 2017. Fiscal 2015 was a 52-week period and ended on January 31, 2016. The three and six months of fiscal 2016 and fiscal 2015 represent the Company’s 13 and 26-week periods ended July 31, 2016 and August 2, 2015, respectively. The accompanying condensed consolidated financial statements as of and for the three and six months ended July 31, 2016 and August 2, 2015 have been prepared by the Company, without audit, pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”) and, in the opinion of the Company, include all adjustments (which are normal and recurring in nature) necessary to present fairly the financial position, results of operations and cash flows of the Company for the interim periods presented. Certain information and note disclosures normally included in consolidated financial statements prepared in accordance with U.S. GAAP have been condensed or omitted pursuant to such SEC rules and regulations as of and for the three and six months ended July 31, 2016 and August 2, 2015. These interim condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and notes included in the Company’s annual report on Form 10-K for the fiscal year ended January 31, 2016. C. Seasonality of Business The Company’s business is affected by the pattern of seasonality common to most retail apparel businesses. Historically, the Company has recognized a significant portion of its revenue and operating profit in the fourth fiscal quarter of each year as a result of increased sales during the holiday season. D. Pro Forma Net Income Information For the three and six months ended August 2, 2015, the pro forma net income information gives effect to the conversion of the Company to a “C” corporation on November 25, 2015. Prior to such conversion, the Company was an “S” corporation and generally not subject to income taxes. The pro forma net income, therefore, includes an adjustment for income tax expense on the income attributable to controlling interest as if the Company had been a “C” corporation as of February 4, 2013 at an assumed combined federal, state and local effective tax rate of 40%, which approximates the calculated statutory rate for each period. No pro forma income tax expense was calculated on the income attributable to noncontrolling interest because this entity did not convert to a “C” corporation. For the three and six months ended August 2, 2015, the pro forma basic and diluted net income per share of Class A and Class B common stock is computed using the pro forma net income, as discussed above. E. Restricted Cash The Company’s restricted cash is held in an escrow account and is used to pay a portion of the construction loan entered into by a third party Landlord (the “Landlord”) in connection with one of the Company’s retail store leases. The restricted cash is disbursed based on an escrow agreement entered into by and among the Landlord, the Company and the escrow agent.

Debt and Line of Credit

6 Months Ended

Jul. 31, 2016

Debt and Line of Credit [Abstract]

Debt and Line of Credit

2. DEBT AND LINE OF CREDIT

Debt consists of the following:


	July 31, 2016		January 31, 2016
(in thousands)
Mortgage Note due March 2017	$	3,131	$	3,203
Mortgage Note due May 2019		495		527
SRV Mortgage Note due September 2017		747		767
SRV Mortgage Note due August 2016		445		456
Capitalized lease obligations		61		70
	$	4,879	$	5,023
Less: current maturities		(4,132)		(722)
Long-term debt	$	747	$	4,301

In May 2014, the Company assumed a mortgage note (“Mortgage 2017 Note”) from Schlecht Enterprises LLC (“SE”) in conjunction with the Company’s acquisition of certain related real property from SE, an entity that was previously consolidated through May 21, 2014. The Mortgage 2017 Note had an original balance of $3.8 million. The Mortgage 2017 Note was scheduled to expire in March 2017 and required monthly payments of $11,900, plus interest at a rate equal to the one-month LIBOR rate plus 1.25 percentage points (effective rate of 1.7% on July 31, 2016), with a final balloon payment due in March 2017. In connection with the Mortgage 2017 Note, the Company entered into an interest rate swap agreement to reduce the impact of changes in the interest rate (see Note 3 “Derivative Financial Instrument”). Effective August 23, 2016, the Company paid off the remaining balance of the Mortgage 2017 Note in the amount of $3.1 million, see Note 11 “Subsequent events.” In connection with the payoff of the Mortgage 2017 Note, the Company’s interest rate swap agreement was terminated.

During fiscal 2014, the Company entered into a mortgage note (“Mortgage 2019 Note”) with an original balance of $0.6 million. The Mortgage 2019 Note was scheduled to expire in May 2019 and required monthly payments of $5,300 plus interest at 4%, with a final balloon payment due in May 2019. Effective August 15, 2016, the Company paid off the remaining balance of the Mortgage 2019 Note in the amount of $0.5 million, see Note 11 “Subsequent events.”

Schlecht Retail Ventures LLC

SRV entered into a mortgage note (“SRV 2017 Note”) with an original balance of $0.8 million. The SRV 2017 Note expires in September 2017 and requires monthly payments of $3,300 plus interest at 3.1%, with a final balloon payment due in September 2017.

SRV entered into a mortgage note (“SRV 2016 Note”) with an original balance of $0.5 million. The SRV 2016 Note expired in August 2016 and required monthly payments of $3,400, including interest at 4.5%, with a final balloon payment due in August 2016. Effective August 5, 2016, SRV paid off the remaining SRV 2016 Note in the amount of $0.4 million, see Note 11 “Subsequent events.”

The SRV 2017 Note is guaranteed by the Company’s majority shareholder and collateralized by certain real property owned by SRV in Mt. Horeb, Wisconsin.

Line of Credit

The Company has a revolving line of credit from a bank with availability of $40.0 million, subject to certain borrowing base limits, which expires July 2018 and bears interest, payable monthly, at a rate equal to the one-month LIBOR rate plus 1.25 percentage points (effective rate of 1.7% at July 31, 2016). The revolving line of credit is secured by essentially all Company assets and requires the Company to maintain compliance with certain financial and non-financial covenants, including a minimum tangible net worth and a minimum trailing twelve month EBITDA.

As of July 31, 2016 and for the six months then ended, the Company was in compliance with all financial and non-financial covenants for all debts discussed above.

Derivative Financial Instrument

6 Months Ended

Jul. 31, 2016

Derivative Financial Instrument [Abstract]

Derivative Financial Instrument

3. DERIVATIVE FINANCIAL INSTRUMENT

The Company used an interest rate swap to manage its interest rate risk on the Mortgage 2017 Note. Effective August 23, 2016, in connection with the Company paying off the remaining balance of the Mortgage 2017 Note, the interest rate swap was terminated. The Company does not hold or issue derivative financial instruments for trading purposes. The interest rate swap agreement had a notional principal amount equal to the outstanding balance on the Mortgage 2017 Note and was scheduled to mature in March 2017. The agreement effectively changed the Company’s interest rate exposure on the entire outstanding balance of the mortgage note to a fixed rate of 3%. The interest rate swap was designated as a cash flow hedge and qualified for hedge accounting treatment using the shortcut method. Under the shortcut method, there are no gains or losses recognized due to hedge ineffectiveness and the change in the fair value of the interest rate swap is assumed to perfectly offset the change in fair value of the hedged debt. As a result, the Company reports changes in the fair value of the interest rate swap as other comprehensive income or loss in the period of change.

The fair value of the interest rate swap agreement is recorded as a liability included in other accrued expenses on the accompanying Condensed Consolidated Balance Sheets as follows:

- Definition

The entire disclosure for derivative instruments and hedging activities including, but not limited to, risk management strategies, non-hedging derivative instruments, assets, liabilities, revenue and expenses, and methodologies and assumptions used in determining the amounts.

+ References

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+ Details

Variable Interest Entities

6 Months Ended

Jul. 31, 2016

Variable Interest Entities [Abstract]

Variable Interest Entities

4. VARIABLE INTEREST ENTITIES

Based upon the criteria set forth in ASC 810, Consolidation, the Company has determined that it was the primary beneficiary of one variable interest entity (“VIE”) as of July 31, 2016 and January 31, 2016, as the Company absorbs significant economics of the entity and has the power to direct the activities that are considered most significant to the entity.

The Company leases certain retail store facilities and office buildings from SRV, a VIE whose primary purpose and activity is to own this real property. SRV is a Wisconsin limited liability company that is owned by the majority shareholder of the Company. The Company considers itself the primary beneficiary for SRV as the Company is expected to receive a majority of SRV’s expected residual returns based on the activity of SRV. As the Company is the primary beneficiary, it consolidates SRV and the leases are eliminated in consolidation.

The condensed consolidated balance sheets include the following amounts as a result of the consolidation of SRV as of July 31, 2016 and January 31, 2016:


	July 31, 2016		January 31, 2016
(in thousands)
Cash	$	240	$	92
Other receivables		11		9
Property and equipment, net		2,787		2,823
Other assets, net		7		11
Total assets	$	3,045	$	2,935

Other current liabilities	$	521	$	527
Long-term debt		707		727
Noncontrolling interest in VIE		1,817		1,681
Total liabilities and shareholders' equity	$	3,045	$	2,935

Earnings Per Share

6 Months Ended

Jul. 31, 2016

Earnings Per Share [Abstract]

Earnings Per Share

5. EARNINGS PER SHARE

Earnings per share is computed under the provisions of ASC 260, Earnings Per Share. Basic earnings per share is based on the weighted average number of common shares outstanding for the period. Diluted earnings per share is based on the weighted average number of common shares plus the effect of dilutive potential common shares outstanding during the period using the treasury stock method. Dilutive potential common shares include outstanding restricted stock. The reconciliation of the numerator and denominator of the basic and diluted earnings per share calculation is as follows:


	Three Months Ended				Six Months Ended
	July 31, 2016		August 2, 2015		July 31, 2016		August 2, 2015
(in thousands, except per share data)
Numerator - net income attributable to controlling interest	$	3,619	$	5,699	$	6,860	$	8,390
Denominator - weighted average shares (Class A and Class B)
Basic		31,520		23,815		31,520		23,815
Dilutive shares		743		155		745		445
Diluted		32,263		23,970		32,265		24,260
Earnings per share (Class A and Class B)
Basic	$	0.11	$	0.24	$	0.22	$	0.35
Diluted	$	0.11	$	0.24	$	0.21	$	0.35

Stock-Based Compensation

6 Months Ended

Jul. 31, 2016

Stock-Based Compensation [Abstract]

Stock-Based Compensation

6. STOCK-BASED COMPENSATION

The Company accounts for its stock-based compensation plan in accordance with ASC 718, Stock Compensation, which requires the Company to measure all share-based payments at grant date fair value and recognize the cost over the requisite service period of the award.

Total stock compensation expense associated with restricted stock recognized by the Company during the three and six months ended July 31, 2016 was $0.3 million and $0.6 million, respectively. Total stock compensation expense associated with restricted stock recognized by the Company during the three and six months ended August 2, 2015 was $0.1 million and $0.3 million, respectively. The Company’s total stock compensation expense is included in selling, general and administrative expenses on the Condensed Consolidated Statements of Operations.

A summary of the activity in the Company’s unvested restricted stock during the six months ended July 31, 2016 is as follows:


		Weighted
		average
		fair value
	Shares	per share
Outstanding at January 31, 2016	796,353	$	3.15
Granted	52,964		22.66
Outstanding at July 31, 2016	849,317	$	4.37

At July 31, 2016, the Company had unrecognized compensation expense of $2.4 million related to the restricted stock awards, which is expected to be recognized over a weighted average period of 2.1 years.

Property and Equipment

6 Months Ended

Jul. 31, 2016

Property and Equipment [Abstract]

Property and Equipment

7. PROPERTY AND EQUIPMENT

Property and equipment consist of the following:


	July 31, 2016		January 31, 2016
(in thousands)
Land and land improvements	$	2,196	$	1,107
Leasehold improvements		8,162		5,617
Buildings		13,195		8,991
Vehicles		177		98
Warehouse equipment		3,676		2,380
Office equipment and furniture		7,180		5,638
Computer equipment		2,075		1,779
Software		6,496		6,327
		43,157		31,937
Accumulated depreciation and amortization		(12,820)		(10,907)
		30,337		21,030
Construction in progress		5,589		499
Property and equipment, net	$	35,926	$	21,529

Segment Reporting

6 Months Ended

Jul. 31, 2016

Segment Reporting [Abstract]

Segment Reporting

8. SEGMENT REPORTING

The Company has two operating segments, which are also its reportable segments: direct and retail. The direct segment includes net sales from the Company’s website and catalogs. The retail segment includes net sales from the Company’s retail and outlet stores. These two operating segments are components of the Company for which separate financial information is available and for which operating results are evaluated on a regular basis by the chief operating decision maker in deciding how to allocate resources and in assessing performance of the segments.

Interest expense, income tax expense, and corporate expenses, which include but are not limited to: human resources, legal, finance, information technology, design and other corporate-related expenses are included in the Company’s direct segment. Depreciation and amortization, and property and equipment expenditures, are recognized in each segment. Advertising expenses are generally included in the Company’s direct segment, except for specific store advertising, which is included in the Company’s retail segment.

Variable allocations of assets are not made for segment reporting. The Company does not have any assets outside of the United States. Sales outside of the United States were insignificant.

Segment information is presented in the following tables:


	Three Months Ended				Six Months Ended
	July 31, 2016		August 2, 2015		July 31, 2016		August 2, 2015
(in thousands)
Net sales
Direct	$	53,841	$	43,343	$	114,166	$	94,698
Retail		11,982		8,334		20,289		13,786
Total net sales	$	65,823	$	51,677	$	134,455	$	108,484
Operating income
Direct	$	4,587	$	3,976	$	8,778	$	6,144
Retail		1,399		1,779		2,549		2,365
Total operating income		5,986		5,755		11,327		8,509
Interest expense		37		60		75		112
Other income, net		60		26		130		75
Income before income taxes	$	6,009	$	5,721	$	11,382	$	8,472

Segment total assets


	July 31, 2016		January 31, 2016
(in thousands)
Direct	$	111,348	$	106,733
Retail		22,094		13,887
Total assets at period end	$	133,442	$	120,620

- Definition

The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
-SubTopic 10
-Section 50
-Paragraph 34
-URI http://asc.fasb.org/extlink&oid=51669610&loc=d3e8981-108599

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 280
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Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
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Reference 4: http://www.xbrl.org/2003/role/presentationRef
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Reference 5: http://www.xbrl.org/2003/role/presentationRef
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-URI http://asc.fasb.org/extlink&oid=51669610&loc=d3e8380-108599

Reference 6: http://www.xbrl.org/2003/role/presentationRef
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Reference 8: http://www.xbrl.org/2003/role/presentationRef
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-Name Accounting Standards Codification
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-Name Accounting Standards Codification
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-Name Accounting Standards Codification
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Reference 14: http://www.xbrl.org/2003/role/presentationRef
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-Name Accounting Standards Codification
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-URI http://asc.fasb.org/extlink&oid=51669610&loc=d3e8906-108599

+ Details

Income Taxes	6 Months Ended
Income Taxes	Jul. 31, 2016
Income Taxes [Abstract]
Income Taxes	9. INCOME TAXES Prior to November 25, 2015, the Company was taxed as an “S” corporation for federal income tax purposes under Section 1362 of the Code, and therefore was not subject to federal and state income taxes. On November 25, 2015, the Company’s “S” corporation status terminated, and the Company became subject to corporate-level federal and state income taxes at prevailing corporate tax rates. The provision for income taxes for the interim period is based on an estimate of the annual effective tax rate adjusted to reflect the impact of discrete items. Management judgment is required in projecting ordinary income to estimate the Company’s annual effective tax rate. The effective tax rate for the three and six months ended July 31, 2016, was 39.1% and 39.0%, respectively.

Recent Accounting Pronouncements	6 Months Ended
Recent Accounting Pronouncements	Jul. 31, 2016
Recent Accounting Pronouncements [Abstract]
Recent Accounting Pronouncements	10. RECENT ACCOUNTING PRONOUNCEMENTS Revenue from Contracts with Customers In May 2014, the FASB issued Accounting Standards Update No. 2014-09, Revenue from Contracts with Customers (Topic 606) (“ASU 2014-09”), which supersedes the revenue recognition requirements in ASC Topic 605, Revenue Recognition. ASU 2014-09 requires revenue recognition to depict the transfer of goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. The new revenue recognition model requires identifying the contract, identifying the performance obligations, determining the transaction price, allocating the transaction price to performance obligations and recognizing the revenue upon satisfaction of the performance obligations. ASU 2014-09 also requires additional disclosure about the nature, amount, timing and uncertainty of revenue and cash flows arising from customer contracts, including significant judgments and change in judgments, and assets recognized from costs incurred to obtain or fulfill a contract. ASU 2014-09 can be applied either retrospectively to each prior reporting period presented or retrospectively with the cumulative effect of initially applying the update recognized at the date of the initial application along with additional disclosures. On July 9, 2015, the FASB deferred the effective date of ASU 2014-09 for one year. ASU 2014-09 is effective for annual and interim reporting periods beginning after December 15, 2017. Accordingly, the Company will adopt ASU 2014-09 on January 29, 2018, the first day of the Company’s first quarter for the fiscal year ending February 3, 2019, the Company’s fiscal year 2018. The Company has not selected a method for adoption nor determined the potential effects on the Company’s consolidated financial statements. Simplifying the Measurement of Inventory In July 2015, the FASB issued Accounting Standards Update No. 2015-11, Simplifying the Measurement of Inventory (Topic 330) (“ASU 2015-11”), which changes the measurement principle for inventory from the lower of cost or market to the lower of cost and net realizable value. Net realizable value is defined as the “estimated selling prices in the ordinary course of business, less reasonably predictable costs of completion, disposal and transportation.” ASU 2015-11 eliminates the guidance that entities consider replacement cost or net realizable value less an approximately normal profit margin in the subsequent measurement of inventory when cost is determined on a first-in, first-out or average cost basis. The provisions of ASU 2015-11 are effective for public entities with fiscal years beginning after December 15, 2016, and interim periods within those fiscal years, with early adoption permitted. Accordingly, the Company will adopt ASU 2015-11 on January 30, 2017, the first day of the Company’s first quarter for the fiscal year ending January 28, 2018, the Company’s fiscal year 2017. The Company has not determined the impact of this new accounting guidance on the Company’s consolidated financial statements. Balance Sheet Classification of Deferred Taxes In November 2015, the FASB issued Accounting Standards Update No. 2015-17, Balance Sheet Classification of Deferred Taxes (Topic 740) (“ASU 2015-17”), which requires the classification of all deferred tax assets and liabilities as noncurrent on the balance sheet instead of separating deferred taxes into current and noncurrent amounts. In addition, an allocation of valuation allowances between current and noncurrent deferred tax assets is not required, because the allowances will be classified as noncurrent. The provisions of ASU 2015-17 are effective for public entities with fiscal years beginning after December 15, 2016, and interim periods within those fiscal years, with early adoption permitted. The Company has adopted ASU 2015-17 as of January 31, 2016 and has reported deferred tax assets and liabilities as noncurrent on the consolidated balance sheets. Leases In February 2016, the FASB issued Accounting Standards Update No. 2016-02, Leases (Topic 842) (“ASU 2016-02”), which requires lessees to recognize most leases on the balance sheets, but recognize expenses on the income statements in a manner which is similar to the current lease standard. The provisions of ASU 2016-02 are effective for public entities with fiscal years beginning after December 15, 2018, and interim periods within those years, with early adoption permitted. Accordingly, the Company will adopt ASU 2016-02 on February 4, 2019, the first day of the Company’s first quarter for the fiscal year ending February 2, 2020, the Company’s fiscal year 2019. The Company has not determined the impact of this new accounting guidance on the Company’s consolidated financial statements. Improvements to Employee Share-Based Payment Accounting In March 2016, the FASB issued Accounting Standards Update No. 2016-09, Compensation – Stock Compensation (Topic 718): Improvements to Employee Share-Based Payment Accounting (“ASU 2016-09”), which is intended to improve the accounting for share-based payment transactions. ASU 2016-09 changes certain aspects of the accounting for share-based payment award transactions, including: (1) accounting for income taxes; (2) classification of excess tax benefits on the statement of cash flows; (3) forfeitures; (4) minimum statutory tax withholding requirements; and (5) classification of employee taxes paid on the statement of cash flows when an employer withholds shares for tax-withholding purposes. The provisions of ASU 2016-09 are effective for public entities with fiscal years beginning after December 15, 2016, and interim periods within those years, early adoption is permitted. The Company has adopted ASU 2016-09 as of May 1, 2016 and there was no significant impact to the Company’s consolidated financial statements.

- Definition

The entire disclosure of changes in accounting principles, including adoption of new accounting pronouncements, that describes the new methods, amount and effects on financial statement line items.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Change in Accounting Principle
-URI http://asc.fasb.org/extlink&oid=6507316

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Direct Effects of a Change in Accounting Principle
-URI http://asc.fasb.org/extlink&oid=6510796

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 250
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=56949863&loc=d3e22583-107794

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Indirect Effects of a Change in Accounting Principle
-URI http://asc.fasb.org/extlink&oid=6515603

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 250
-SubTopic 10
-Section 50
-Paragraph 2
-URI http://asc.fasb.org/extlink&oid=56949863&loc=d3e22580-107794

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 270
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-Section S99
-Paragraph 1
-Subparagraph (SX 210.10-01.(b)(6))
-URI http://asc.fasb.org/extlink&oid=27015980&loc=d3e46468-122699

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Accounting Change
-URI http://asc.fasb.org/extlink&oid=6503790

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 250
-SubTopic 10
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-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=56949863&loc=d3e22499-107794

Reference 9: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Retrospective Application
-URI http://asc.fasb.org/extlink&oid=6523989

Reference 10: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 270
-SubTopic 10
-Section 45
-Paragraph 13
-URI http://asc.fasb.org/extlink&oid=51655806&loc=d3e765-108305

Reference 11: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 270
-SubTopic 10
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-Paragraph 12
-URI http://asc.fasb.org/extlink&oid=51655806&loc=d3e725-108305

+ Details

Subsequent Events	6 Months Ended
Subsequent Events	Jul. 31, 2016
Subsequent Events [Abstract]
Subsequent Events	11. SUBSEQUENT EVENTS The Company evaluated its July 31, 2016 unaudited consolidated financial statements for subsequent events through September 8, 2016, the date the unaudited consolidated financial statements were available to be issued. On August 5, 2016, SRV paid off the remaining outstanding balance of the SRV 2016 Note in the amount of $0.4 million. On August 15, 2016, the Company paid off the remaining balance of the Mortgage 2019 Note in the amount of $0.5 million. On August 23, 2016, the Company paid off the remaining balance of the Mortgage 2017 Note in the amount of $3.1 million and the Company’s interest rate swap was subsequently terminated.

Nature of Operations and Basis of Presentation (Policies)	6 Months Ended
	Jul. 31, 2016
Nature of Operations and Basis of Presentation [Abstract]
Nature of Operations	A. Nature of Operations Duluth Holdings Inc. (“Duluth Trading” or the “Company”), a Wisconsin corporation, is a lifestyle brand of men’s and women’s casual wear, workwear and accessories sold exclusively through the Company’s own direct and retail channels. The direct segment, consisting of the Company’s website and catalogs, offers products nationwide. In 2010, the Company added retail to its omni-channel platform with the opening of its first store. Since then, Duluth Trading has expanded its retail presence, and as of July 31, 2016, the Company operated nine retail stores and two outlet stores across South Dakota, Minnesota, Iowa, Nebraska and Wisconsin. The Company’s products are marketed under the Duluth Trading brand, with the majority of products being exclusively developed and sold as Duluth Trading branded merchandise. The Company has two classes of authorized common stock: Class A common stock and Class B common stock. The rights of holders of Class A common stock and Class B common stock are identical, except for voting and conversion rights. Each share of Class A common stock is entitled to ten votes per share and is convertible at any time into one share of Class B common stock. Each share of Class B common stock is entitled to one vote per share. The Company’s Class B common stock trades on the NASDAQ Global Select Market under the symbol “DLTH.” On November 25, 2015, the Company converted from an “S” corporation to a “C” corporation for federal income tax purposes under Section 1362 of the Internal Revenue Code, as amended (the “Code”), and the Company completed its initial public offering (“IPO”). Refer to the Company’s consolidated financial statements and notes included in the Company’s annual report on Form 10-K for the fiscal year ended January 31, 2016, for additional information related to the Company’s IPO. During the first quarter of fiscal 2016, the Company paid the remaining $0.2 million balance of its final “S” corporation distribution, which resulted in a total final distribution of $46.6 million from the termination of the Company’s “S” corporation status.
Basis of Presentation	B. Basis of Presentation The condensed consolidated financial statements are prepared in accordance with U.S. Generally Accepted Accounting Principles (“U.S. GAAP”). The accompanying condensed consolidated financial statements include the accounts of the parent, Duluth Holdings Inc., and its wholly-owned subsidiary, Duluth Trading Company, LLC. The Company also consolidates Schlecht Retail Ventures LLC (“SRV”) as a variable interest entity (see Note 4 “Variable Interest Entities”). All intercompany balances and transactions have been eliminated. The Company’s fiscal year ends on the Sunday nearest to January 31 of the following year. Fiscal 2016 is a 52-week period and ends on January 29, 2017. Fiscal 2015 was a 52-week period and ended on January 31, 2016. The three and six months of fiscal 2016 and fiscal 2015 represent the Company’s 13 and 26-week periods ended July 31, 2016 and August 2, 2015, respectively. The accompanying condensed consolidated financial statements as of and for the three and six months ended July 31, 2016 and August 2, 2015 have been prepared by the Company, without audit, pursuant to the rules and regulations of the Securities and Exchange Commission (“SEC”) and, in the opinion of the Company, include all adjustments (which are normal and recurring in nature) necessary to present fairly the financial position, results of operations and cash flows of the Company for the interim periods presented. Certain information and note disclosures normally included in consolidated financial statements prepared in accordance with U.S. GAAP have been condensed or omitted pursuant to such SEC rules and regulations as of and for the three and six months ended July 31, 2016 and August 2, 2015. These interim condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and notes included in the Company’s annual report on Form 10-K for the fiscal year ended January 31, 2016.
Seasonality of Business	C. Seasonality of Business The Company’s business is affected by the pattern of seasonality common to most retail apparel businesses. Historically, the Company has recognized a significant portion of its revenue and operating profit in the fourth fiscal quarter of each year as a result of increased sales during the holiday season.
Pro Forma Net Income Information	D. Pro Forma Net Income Information For the three and six months ended August 2, 2015, the pro forma net income information gives effect to the conversion of the Company to a “C” corporation on November 25, 2015. Prior to such conversion, the Company was an “S” corporation and generally not subject to income taxes. The pro forma net income, therefore, includes an adjustment for income tax expense on the income attributable to controlling interest as if the Company had been a “C” corporation as of February 4, 2013 at an assumed combined federal, state and local effective tax rate of 40%, which approximates the calculated statutory rate for each period. No pro forma income tax expense was calculated on the income attributable to noncontrolling interest because this entity did not convert to a “C” corporation. For the three and six months ended August 2, 2015, the pro forma basic and diluted net income per share of Class A and Class B common stock is computed using the pro forma net income, as discussed above.
Restricted Cash	E. Restricted Cash The Company’s restricted cash is held in an escrow account and is used to pay a portion of the construction loan entered into by a third party Landlord (the “Landlord”) in connection with one of the Company’s retail store leases. The restricted cash is disbursed based on an escrow agreement entered into by and among the Landlord, the Company and the escrow agent.

Debt and Line of Credit (Tables)

6 Months Ended

Jul. 31, 2016

Debt and Line of Credit [Abstract]

Schedule of Debt


	July 31, 2016		January 31, 2016
(in thousands)
Mortgage Note due March 2017	$	3,131	$	3,203
Mortgage Note due May 2019		495		527
SRV Mortgage Note due September 2017		747		767
SRV Mortgage Note due August 2016		445		456
Capitalized lease obligations		61		70
	$	4,879	$	5,023
Less: current maturities		(4,132)		(722)
Long-term debt	$	747	$	4,301

Derivative Financial Instrument (Tables)

6 Months Ended

Jul. 31, 2016

Derivative Financial Instrument [Abstract]

Fair Value of Interest Rate Swap Agreement Recorded as Liability

Variable Interest Entities (Tables)

6 Months Ended

Jul. 31, 2016

Variable Interest Entities [Abstract]

Amounts Included in Condensed Consolidated Balance Sheets as a Result of consolidation of SRV


	July 31, 2016		January 31, 2016
(in thousands)
Cash	$	240	$	92
Other receivables		11		9
Property and equipment, net		2,787		2,823
Other assets, net		7		11
Total assets	$	3,045	$	2,935

Other current liabilities	$	521	$	527
Long-term debt		707		727
Noncontrolling interest in VIE		1,817		1,681
Total liabilities and shareholders' equity	$	3,045	$	2,935

- Definition

Tabular disclosure of the significant judgments and assumptions made in determining whether a variable interest (as defined) held by the entity requires the variable interest entity (VIE) (as defined) to be consolidated and (or) disclose information about its involvement with the VIE, individually or in aggregate (as applicable); the nature of restrictions, if any, on the consolidated VIE's assets and on the settlement of its liabilities reported by an entity in its statement of financial position, including the carrying amounts of such assets and liabilities; the nature of, and changes in, the risks associated with involvement in the VIE; how involvement with the VIE affects the entity's financial position, financial performance, and cash flows; the lack of recourse if creditors (or beneficial interest holders) of the consolidated VIE have no recourse to the general credit of the primary beneficiary (if applicable); the terms of arrangements, giving consideration to both explicit arrangements and implicit variable interests, if any, that could require the entity to provide financial support to the VIE, including events or circumstances that could expose the entity to a loss; the methodology used by the entity for determining whether or not it is the primary beneficiary of the variable interest entity; the significant factors considered and judgments made in determining that the power to direct the activities of a VIE that most significantly impact the VIE's economic performance are shared (as defined); the carrying amounts and classification of assets and liabilities of the VIE included in the statement of financial position; the entity's maximum exposure to loss, if any, as a result of its involvement with the VIE, including how the maximum exposure is determined and significant sources of the entity's exposure to the VIE; a comparison of the carrying amounts of the assets and liabilities and the entity's maximum exposure to loss; information about any liquidity arrangements, guarantees, and (or) other commitments by third parties that may affect the fair value or risk of the entity's variable interest in the VIE; whether or not the entity has provided financial support or other support (explicitly or implicitly) to the VIE that it was not previously contractually required to provide or whether the entity intends to provide that support, including the type and amount of the support and the primary reasons for providing the support; and supplemental information the entity determines necessary to provide.

+ References + Details

Earnings Per Share (Tables)

6 Months Ended

Jul. 31, 2016

Earnings Per Share [Abstract]

Reconciliation of Numerator and Denominator of Basic and Diluted Earnings Per Share


	Three Months Ended				Six Months Ended
	July 31, 2016		August 2, 2015		July 31, 2016		August 2, 2015
(in thousands, except per share data)
Numerator - net income attributable to controlling interest	$	3,619	$	5,699	$	6,860	$	8,390
Denominator - weighted average shares (Class A and Class B)
Basic		31,520		23,815		31,520		23,815
Dilutive shares		743		155		745		445
Diluted		32,263		23,970		32,265		24,260
Earnings per share (Class A and Class B)
Basic	$	0.11	$	0.24	$	0.22	$	0.35
Diluted	$	0.11	$	0.24	$	0.21	$	0.35

Stock-Based Compensation (Tables)

6 Months Ended

Jul. 31, 2016

Stock-Based Compensation [Abstract]

Summary of Activity in Unvested Restricted Stock


		Weighted
		average
		fair value
	Shares	per share
Outstanding at January 31, 2016	796,353	$	3.15
Granted	52,964		22.66
Outstanding at July 31, 2016	849,317	$	4.37

Property and Equipment (Tables)

6 Months Ended

Jul. 31, 2016

Property and Equipment [Abstract]

Schedule of property and equipment


	July 31, 2016		January 31, 2016
(in thousands)
Land and land improvements	$	2,196	$	1,107
Leasehold improvements		8,162		5,617
Buildings		13,195		8,991
Vehicles		177		98
Warehouse equipment		3,676		2,380
Office equipment and furniture		7,180		5,638
Computer equipment		2,075		1,779
Software		6,496		6,327
		43,157		31,937
Accumulated depreciation and amortization		(12,820)		(10,907)
		30,337		21,030
Construction in progress		5,589		499
Property and equipment, net	$	35,926	$	21,529

Segment Reporting (Tables)

6 Months Ended

Jul. 31, 2016

Segment Reporting [Abstract]

Schedule of Segment Information


	Three Months Ended				Six Months Ended
	July 31, 2016		August 2, 2015		July 31, 2016		August 2, 2015
(in thousands)
Net sales
Direct	$	53,841	$	43,343	$	114,166	$	94,698
Retail		11,982		8,334		20,289		13,786
Total net sales	$	65,823	$	51,677	$	134,455	$	108,484
Operating income
Direct	$	4,587	$	3,976	$	8,778	$	6,144
Retail		1,399		1,779		2,549		2,365
Total operating income		5,986		5,755		11,327		8,509
Interest expense		37		60		75		112
Other income, net		60		26		130		75
Income before income taxes	$	6,009	$	5,721	$	11,382	$	8,472

Segment total assets


	July 31, 2016		January 31, 2016
(in thousands)
Direct	$	111,348	$	106,733
Retail		22,094		13,887
Total assets at period end	$	133,442	$	120,620

Nature of Operations and Basis of Presentation (Narrative) (Details) $ in Thousands		3 Months Ended	6 Months Ended		8 Months Ended
	Feb. 04, 2013	Jul. 31, 2016 store item	Jul. 31, 2016 USD ($) store item	Aug. 02, 2015 USD ($)	Jul. 31, 2016 USD ($) store item
Number of retail stores \| store		9	9		9
Number of outlet stores \| store		2	2		2
Number of classes of authorized common stock		2	2		2
Common stock voting and conversion rights			Each share of Class A common stock is entitled to ten votes per share and is convertible at any time into one share of Class B common stock. Each share of Class B common stock is entitled to one vote per share.
Payment made to "S" corporation distribution \| $			$ 192	$ 9,915	$ 46,600
Effective tax rate	40.00%	39.10%	39.00%
Class A common stock [Member]
Number of votes per share			10
Class B common stock [Member]
Number of votes per share			1

Debt and Line of Credit (Narrative) (Details) - USD ($)				6 Months Ended	12 Months Ended
Debt and Line of Credit (Narrative) (Details) - USD ($)	Aug. 23, 2016	Aug. 15, 2016	Aug. 05, 2016	Jul. 31, 2016	Feb. 01, 2015
Revolving Credit Facility [Member]
Debt Instrument [Line Items]
Debt instrument, maturity date				Jul. 31, 2018
Debt instrument, effective rate				1.70%
Line of credit facility maximum borrowing capacity				$ 40,000,000
London interbank offered rate (LIBOR) \| Revolving Credit Facility [Member]
Debt Instrument [Line Items]
Debt instrument, percentage point added to LIBOR rate				1.25%
Mortgage Note Due March 2017 [Member] \| Subsequent Event [Member]
Debt Instrument [Line Items]
Remaining outstanding debt balance paid off	$ 3,100,000
Mortgage Note Due May 2019 [Member]
Debt Instrument [Line Items]
Debt, original balance					$ 600,000
Debt instrument, maturity date					May 31, 2019
Required monthly principal payments					$ 5,300
Debt instrument stated percentage interest rate					4.00%
Mortgage Note Due May 2019 [Member] \| Subsequent Event [Member]
Debt Instrument [Line Items]
Remaining outstanding debt balance paid off		$ 500,000
Minimum [Member] \| Revolving Credit Facility [Member]
Debt Instrument [Line Items]
Debt covenants, EBITDA period				12 months
SRV [Member] \| SRV Mortgage Note Due September 2017 [Member]
Debt Instrument [Line Items]
Debt, original balance				$ 800,000
Debt instrument, maturity date				Sep. 30, 2017
Required monthly principal payments				$ 3,300
Debt instrument stated percentage interest rate				3.10%
SRV [Member] \| SRV Mortgage Note Due August 2016 [Member]
Debt Instrument [Line Items]
Debt, original balance				$ 500,000
Debt instrument, maturity date				Aug. 31, 2016
Required monthly principal payments				$ 3,400
Debt instrument stated percentage interest rate				4.50%
SRV [Member] \| SRV Mortgage Note Due August 2016 [Member] \| Subsequent Event [Member]
Debt Instrument [Line Items]
Remaining outstanding debt balance paid off			$ 400,000
SE [Member] \| Mortgage Note Due March 2017 [Member]
Debt Instrument [Line Items]
Debt, original balance				$ 3,800,000
Debt instrument, maturity date				Mar. 31, 2017
Required monthly principal payments				$ 11,900
Debt instrument, effective rate				1.70%
SE [Member] \| Mortgage Note Due March 2017 [Member] \| London interbank offered rate (LIBOR)
Debt Instrument [Line Items]
Debt instrument, percentage point added to LIBOR rate				1.25%

Debt and Line of Credit (Schedule of Debt) (Details) - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	$ 4,879	$ 5,023
Less: current maturities	(4,132)	(722)
Long-term debt	747	4,301
Mortgage Note Due March 2017 [Member]
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	3,131	3,203
Mortgage Note Due May 2019 [Member]
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	495	527
SRV Mortgage Note Due September 2017 [Member]
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	747	767
SRV Mortgage Note Due August 2016 [Member]
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	445	456
Capitalized Lease Obligations [Member]
Debt Instrument [Line Items]
Long-term debt and capital lease obligations including current maturities	$ 61	$ 70

Derivative Financial Instrument (Narrative) (Details) - Mortgage Note Due March 2017 [Member] $ in Millions	6 Months Ended
	Jul. 31, 2016 USD ($)
Derivatives, Fair Value [Line Items]
Debt instrument, fixed interest rate	3.00%
Gain (loss) on hedge ineffectiveness and change in the fair value of the interest rate swap	$ 0.0

Derivative Financial Instrument (Fair Value of Interest Rate Swap Agreement Recorded as Liability) (Details) - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016
Interest Rate Swap [Member]
Derivatives, Fair Value [Line Items]
Derivative liability	$ 15	$ 27

Variable Interest Entities (Narrative) (Details) - entity	Jul. 31, 2016	Jan. 31, 2016
Variable Interest Entity, Primary Beneficiary [Member]
Variable Interest Entity [Line Items]
Number of variable interest entity	1	1

Variable Interest Entities (Amounts Included in Condensed Consolidated Balance Sheets as a Result of consolidation of SRV) (Details) - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016	Aug. 02, 2015	Feb. 01, 2015
Variable Interest Entity [Line Items]
Cash	$ 23,302	$ 37,873	$ 366	$ 7,881
Other receivables	401	76
Property and equipment, net	35,926	21,529
Other assets, net	292	299
Total assets	133,442	120,620
Noncontrolling interest in VIE	1,817	1,681
Total liabilities and shareholders' equity	133,442	120,620
Variable Interest Entity, Primary Beneficiary [Member] \| SRV [Member]
Variable Interest Entity [Line Items]
Cash	240	92
Other receivables	11	9
Property and equipment, net	2,787	2,823
Other assets, net	7	11
Total assets	3,045	2,935
Other current liabilities	521	527
Long-term debt	707	727
Noncontrolling interest in VIE	1,817	1,681
Total liabilities and shareholders' equity	$ 3,045	$ 2,935

Earnings Per Share (Reconciliation of Numerator and Denominator of Basic and Diluted Earnings Per Share) (Details) - USD ($) $ / shares in Units, shares in Thousands, $ in Thousands	3 Months Ended		6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015	Jul. 31, 2016	Aug. 02, 2015
Earnings Per Share [Abstract]
Net income attributable to controlling interest	$ 3,619	$ 5,699	$ 6,860	$ 8,390
Basic weighted average shares	31,520	23,815	31,520	23,815
Dilutive shares	743	155	745	445
Diluted weighted average shares	32,263	23,970	32,265	24,260
Earnings Per Share, Basic	$ 0.11	$ 0.24	$ 0.22	$ 0.35
Earnings Per Share, Diluted	$ 0.11	$ 0.24	$ 0.21	$ 0.35

- Definition

The amount of net income (loss) for the period per each share of common stock or unit outstanding during the reporting period.

+ References + Details

- Definition

The portion of profit or loss for the period, net of income taxes, which is attributable to the parent.

+ References + Details

Stock-Based Compensation (Narrative) (Details) - Restricted Stock [Member] - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015	Jul. 31, 2016	Aug. 02, 2015
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Stock compensation expense	$ 300	$ 100	$ 600	$ 300
Unrecognized compensation expense	$ 2,400		$ 2,400
Unrecognized compensation expense, weighted average recognition period			2 years 1 month 6 days

Stock-Based Compensation (Summary of Activity in Unvested Restricted Stock) (Details) - Restricted Stock [Member]	6 Months Ended
	Jul. 31, 2016 $ / shares shares
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Beginning balance, shares \| shares	796,353
Granted \| shares	52,964
Ending balance, shares \| shares	849,317
Weighted average grant date fair value, beginning balance \| $ / shares	$ 3.15
Weighted average grant date fair value, Granted \| $ / shares	22.66
Weighted average grant date fair value, ending balance \| $ / shares	$ 4.37

Property and Equipment (Schedule of Property and Equipment) (Details) - USD ($) $ in Thousands	Jul. 31, 2016	Jan. 31, 2016
Property, Plant and Equipment [Line Items]
Property and equipment	$ 43,157	$ 31,937
Accumulated depreciation and amortization	(12,820)	(10,907)
Property and equipment net excluding construction in progress	30,337	21,030
Property and equipment, net	35,926	21,529
Land and Land Improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	2,196	1,107
Leasehold Improvements [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	8,162	5,617
Buildings [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	13,195	8,991
Vehicles [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	177	98
Warehouse Equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	3,676	2,380
Office Equipment and Furniture [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	7,180	5,638
Computer Equipment [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	2,075	1,779
Software [Member]
Property, Plant and Equipment [Line Items]
Property and equipment	6,496	6,327
Construction in Progress [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, net	$ 5,589	$ 499

Segment Reporting (Narrative) (Details)	6 Months Ended
Segment Reporting (Narrative) (Details)	Jul. 31, 2016 segment
Segment Reporting [Abstract]
Number of operating segments	2
Number of reportable segments	2

Segment Reporting (Schedule of Segment Information) (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jul. 31, 2016	Aug. 02, 2015	Jul. 31, 2016	Aug. 02, 2015	Jan. 31, 2016
Segment Reporting Information [Line Items]
Net sales	$ 65,823	$ 51,677	$ 134,455	$ 108,484
Operating income	5,986	5,755	11,327	8,509
Interest expense	37	60	75	112
Other income, net	60	26	130	75
Income before income taxes	6,009	5,721	11,382	8,472
Assets	133,442		133,442		$ 120,620
Direct [Member]
Segment Reporting Information [Line Items]
Net sales	53,841	43,343	114,166	94,698
Operating income	4,587	3,976	8,778	6,144
Assets	111,348		111,348		106,733
Retail [Member]
Segment Reporting Information [Line Items]
Net sales	11,982	8,334	20,289	13,786
Operating income	1,399	$ 1,779	2,549	$ 2,365
Assets	$ 22,094		$ 22,094		$ 13,887

Income Taxes (Narrative) (Details)		3 Months Ended	6 Months Ended
Income Taxes (Narrative) (Details)	Feb. 04, 2013	Jul. 31, 2016	Jul. 31, 2016
Income Taxes [Abstract]
Effective tax rate	40.00%	39.10%	39.00%

Subsequent Events (Narrative) (Details) - Subsequent Event [Member] - USD ($) $ in Millions	Aug. 23, 2016	Aug. 15, 2016	Aug. 05, 2016
Mortgage Note Due May 2019 [Member]
Subsequent Event [Line Items]
Remaining outstanding debt balance paid off		$ 0.5
Mortgage Note Due March 2017 [Member]
Subsequent Event [Line Items]
Remaining outstanding debt balance paid off	$ 3.1
SRV [Member] \| SRV Mortgage Note Due August 2016 [Member]
Subsequent Event [Line Items]
Remaining outstanding debt balance paid off			$ 0.4