Eli Getson
Senior Vice President and Chief Merchandising Officer
Mr. Getson assumed the role of Senior Vice President and Chief Merchandising Officer in August 2024. From December 2016 through April 2024, Mr. Getson served as Senior Vice President and General Merchandise Manager at Academy Sports and Outdoors, a retailer of trending outdoor and sports categories. From June 2010 through November 2016, Mr. Getson served as Executive Vice President and General Merchandise Manager at Golfsmith International. Prior to that, Mr. Getson served in various roles at Cabela’s, Bon-Ton Corporation, Perry Ellis International, and Polo Ralph Lauren.
Garth Weber
Senior Vice President of Brand and Marketing
Mr. Weber assumed the role of Senior Vice President of Brand and Marketing in August 2024, serving as caretaker of brand and marketing across all facets of the company. Since joining Duluth Trading in 2023, Mr. Weber has taken on successively greater responsibility of the company’s brand, marketing, and customer analytics functions. Prior to joining Duluth Trading, he served as Vice President of Brand and Creative at Wilson Sporting Goods, a leading manufacturer and retailer in high-performance sports equipment, apparel, footwear and accessories. Previously, he spent nearly 5 years at adidas as Senior Director of Global Brand Design. Mr. Weber earned a Bachelor of Arts degree in Philosophy from Wheaton College and a Master of Fine Arts degree in Fiction from the State University of New York Brockport.